Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

1.9Km 2025-01-06

274, Cheonggyecheon-ro, Jung-gu, Seoul
+82-2-2265-3531~3

The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry.

Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.

Hanok Guesthouse Dongchonchae (한옥 게스트하우스 동촌재)

1.9Km 2024-12-23

21-10 , Jahamun-ro 11-gil, Jongno-gu, Seoul
+82-10-8561-5227, +82-10-9127-5227

Dongchonjae is a hanok guesthouse in Seochon, Jongno, Seoul. The the Anchae(women's quarters) consists of four sleeping rooms and a cheongmaru lounge space, plus kitchen and toilet. (There are also shared toilets in the yard.) Cooking is not allowed, but guests are welcome to bring in prepared food. A free breakfast is provided. Guests can watch movies in the yard or main hall, and can use the refrigerator and washing machine. A guided night tour of Seoul City Wall is offered, as is a tea ceremony, and rice-cake making experience.

D. Festa: Daehakro Street Performance Festival (대학로 거리공연축제)

1.9Km 2025-06-16

1, Daehak-ro 8-gil, Jongno-gu, Seoul
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-741-4188

Started in 2015, Daehakro Street Performance Festival provides various performances including plays, dances, mimes and more. The festival aims to provide hope and changes in daily life through diverse performances.

Hanok Essay Seochon (한옥에세이 서촌)

1.9Km 2024-06-04

12 Pirundae-ro 3-gil, Jongno-gu, Seoul

The area of Seochon features both traditional elements as well modern, showing the changes over time. A stay in one of the hanok houses here is the perfect way to feel this unique ambiance. Hanok Essay Seochon provides this experience, open to visitors of all ages.

Daeo Bookstore (대오서점)

1.9Km 2025-11-05

55 Jahamun-ro 7-gil, Jongno-gu, Seoul

Daeo Bookstore is the oldest bookstore in Seoul that has been maintained in one place since it opened in 1951. Recently, it has been refurbished as a cultural space with a cafe, where one can enjoy coffee, exhibitions, and performances while looking at the yard. Visitors who just want to browse can purchase a souvenir postcard set for admission. Taking a closer look at books that feel the years and objects that have traces of use, they appear to come rather new.

Sujeong Pharmacy [Tax Refund Shop] (수정약국)

1.9Km 2024-04-22

1F, 195, Jangchungdan-ro, Jung-gu, Seoul

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GS25 - Jongno Korea Natinal Open Unniversity Branch (No. 2) [Tax Refund Shop] (GS25종로방통대2점)

1.9Km 2024-06-27

1F, 78, Ihwajang-gil, Jongno-gu, Seoul

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Daraenamu Tree in Changdeokgung Palace (창덕궁 다래나무)

1.9Km 2025-01-13

99, Yulgok-ro, Jongno-gu, Seoul
+82-2-3668-2300

Daraenamu Tree in Changdeokgung Palace is estimated to be 600 years old, meaning it had likely been planted before the palace was built. The tree stands 19m in x_height, and has six separate trunks sprawling in all directions. It is the biggest and the oldest in Korea. It is designated and protected as a National Natural Monument.

Motion - apM Branch [Tax Refund Shop] (모션 APM)

1.9Km 2024-04-23

4F, #155, to #157, 253, Jangchungdan-ro, Jung-gu, Seoul

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Olens - Dongdaemun Branch [Tax Refund Shop] (오렌즈 동대문)

1.9Km 2024-04-16

1F, 251, Jangchungdan-ro, Jung-gu, Seoul

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Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장) - Area information - Korea travel information