Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장) - Area information - Korea travel information

Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

2.0Km    2025-01-06

274, Cheonggyecheon-ro, Jung-gu, Seoul
+82-2-2265-3531~3

The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry.

Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.

Seoul City Wall Museum (한양도성박물관)

Seoul City Wall Museum (한양도성박물관)

2.0Km    2023-12-22

283, Yulgok-ro, Jongno-gu, Seoul
+82-2-724-0243

Hanyangdoseong, the Seoul City Wall, built in 1396, was the city fortress wall that protected the capital city Seoul for over 600 years. The fortress wall was built along the terrains and although it became partially damaged during the modernization process, its original form remains well to this day, making it a cultural heritage that coexists with the modern city. The Seoul City Wall Museum, located in Heungjinjimun Park, is a museum containing the history and culture of city wall from the Joseon dynasty to the present. It is a cultural space with a permanent exhibition hall, special exhibition hall, city wall information center, and study room.

Eunhangnamujip (은행나무집)

Eunhangnamujip (은행나무집)

2.0Km    2021-06-30

30, Eulji-ro, 43-gil, Jung-gu, Seoul
+82-2-2273-0160

The favorite store of office workers. The best menu at this restaurant is marinated grilled beef ribs. This is a Korean cuisine located in Dongdaemun Gate, Seoul.

Nolboo Bossam & Budaejjigae Euljiro6ga(놀부보쌈&부대찌개 을지로6가)

Nolboo Bossam & Budaejjigae Euljiro6ga(놀부보쌈&부대찌개 을지로6가)

2.0Km    2024-10-15

2F, 34, Euljiro43-gil, Jung-gu, Seoul
+82-2-2264-1669

This is a Korean cuisine located in Dongdaemun Gate, Seoul. One of Korea’s representative restaurant franchises. The best menu at this restaurant is napa wraps with pork.

Naksan Park (낙산공원)

Naksan Park (낙산공원)

2.0Km    2025-03-13

41 Naksan-gil, Jongno-gu, Seoul
+82-2-743-7985

Naksan Mountain (alt. 125 meters) is one of the four inner mountains of Seoul, and the mountain corresponding to the Azure Dragon of the East. It was also called Naktasan Mountain, which can be translated to Camel Mountain, because the terrain resembled a camel's back. It also had another name, Taraksan Mountain, “tarak” meaning fermented milk, because there was a royal ranch in the area that supplied milk to the palace. After the 1960s, the original appearance of Naksan Mountain disappeared due to apartments and dense housing, and the Seoul Metropolitan Government established a restoration plan. As part of this plan, a park project was carried out, and it opened Naksan Park in July 2002. Currently, Naksan Park has established itself as a resting place for citizens to feel the beautiful atmosphere of Hanyangdoseong, or the Seoul City Wall, and green forests. It has gained much popularity as a place for seeing the most beautiful night view in Seoul.

Goodmorning City (굿모닝시티)

Goodmorning City (굿모닝시티)

2.0Km    2020-05-09

247, Jangchungdan-ro, Jung-gu, Seoul
+82-2-2118-8700

Opened in November 2008, Goodmorning City is one of the largest shopping malls in Korea. It is located near the Dongdaemun History & Culture Park Station and is directly linked to other shopping malls in Dongdaemun.

The mall is comprised of 23 floors and over 700 stores, offering visitors virtually every kind of product—from fashion accessories to electronics. With a variety of stores and amenities, Goodmorning City is truly a comprehensive shopping mall that provides visitors with an amazing shopping and entertainment experience.

Seoul Namsan Park (남산공원(서울))

Seoul Namsan Park (남산공원(서울))

2.0Km    2024-03-18

231 Samil-daero, Jung-gu, Seoul

Namsan Mountain rises in the heart of Seoul at an altitude of 265 meters and has been a significant landmark since the Joseon dynasty (1392-1897), leaving behind several ruins. It was heavily damaged in the early 20th century, but was partially restored in 1968 with the creation of the park. Highlights include Namsan Tower and love locks left by numerous couples. Visitors can also easily reach the top by a cable car or bus.

Samgyeopsal Jeonmunjeom Daetongnyeong (삼겹살전문점대통령)

2.0Km    2024-03-11

249-24, Jangchungdan-ro, Jung-gu, Seoul
+82-2-2277-2276

This restaurant offers grilled pork that has been aged in bamboo tubes, a process that tenderizes the meat and removes any gamey odor from the  Samgyeopsal (Grilled pork belly). The meat is served with kimchi, vegetable wraps, and side dishes. Kkotgedoenjangjjigae (Blue crab soybean paste jjigae) and Naengmyeon (Cold buckwheat noodles) also pair well with the pork. This establishment is an excellent choice for enjoying Samgyeopsal (Grilled pork belly) at affordable prices. 

Dokkaebi Bulgogi (도깨비불고기)

2.0Km    2024-03-12

38 Eulji-ro 43-gil, Jung-gu, Seoul
+82-2-2269-1538

Dokkaebi Bulgogi is a Korean restaurant located near Dongdaemun Design Plaza (DDP), Cheonggyecheon Stream, and Dongdaemun Gate. Its main menu features Korean-style barbecue made with beef and pork. In addition to dishes like galbi jjim (braised galbi) and pajeon (green onion pancake), they also offer simpler options such as galbitang (galbi soup), jjigae (stew), and naengmyeon (cold buckwheat noodles).

Sunmine Haengbok Gejang Dongdaemun (순미네행복게장 동대문)

2.0Km    2024-03-12

3FL, 38, Eulji-ro, 43-gil, Jung-gu, Seoul
+82-2-2268-2059

Sunmine Haengbok Gejang is exclusively dedicated to Korean-style kkotgejang (soy sauce marinated blue crab) and shrimp dishes. Gejang is a Korean favorite dish made by marinating blue crabs in soy sauce and other seasonings. The restaurant offers also saeu jang (soy sauce marinated shrimp) and fried shrimp. In addition, one can exlpore Dongdaemun and Dongdaemun Design Plaza (DDP) nearby, enriching the cultural experience.