Ssamzigil (쌈지길) - Area information - Korea travel information

Ssamzigil (쌈지길)

4.7Km    2025-10-23

44 Insadong-gil, Jongno-gu, Seoul

Ssamzigil is an Insa-dong landmark and a shopping mall specializing in crafts. It is a place where the traditions of Korea come together with its present. Follow the paths that lead seamlessly from the lower floors to the upper floors and browse the small craft shops that inhabit the floors. You can find both works of traditional craft and contemporary craft here. Some craft shops also offer craft experiences, and one can also find restaurants and galleries within the complex.

Insadong Cultural Street (인사동 문화의 거리)

4.7Km    2023-12-26

Insa-dong, Jongno-gu, Seoul Metropolitan City

Insadong Cultural Street is a popular tourist destination for visitors from all around the world, thanks to its numerous art galleries, restaurants serving Korean table d’hote, traditional teahouses, and street vendors lining the streets. Its most recognizable feature is the use of Hangeul (Korean script) in storefronts, which allows the visitors to really see just what makes this place so special. Unlike the nearby Ikseon-dong Hanok Street, Insadong Cultural Street has larger streets with wider stores, so it is much easier to traverse. On evenings and weekends, one can find buskers performing on the side of the road.

Insa-dong Antique Art Street (인사동 고미술거리)

4.7Km    2025-03-16

29 Insadong-gil, Jongno-gu, Seoul

As of today, there are approximately 70 shops in the Insa-dong area that sell antique arts. Some of the products they sell include antique artworks, porcelains, woodcrafts, and metalwork. Visitors may even find rare and valuable products such as earthenware from the Silla period or white porcelain used in the Joseon dynasty. Each shop is a specialty store, authorized to sell product types that are of their expertise, ranging from antique furniture and traditional artworks to handcrafted items.

NKDB North Korean Human Rights Exhibition Hall (북한인권전시실)

4.7Km    2025-11-13

393 Samil-daero, Jongno-gu, Seoul

The NKDB North Korean Human Rights Exhibition Hall is a permanent exhibition space dedicated to North Korean human rights.  Although it is a small space, it resonates deeply and serves as a "dark tourism" site that records and testifies to the ongoing reality of human rights violations in North Korea. The North Korean Human Rights Information Center (NKDB), which operates this exhibition hall, is the organization that collects and archives the most extensive records of human rights concerning North Korean residents in the world. The testimonies and records presented here represent a living history, a story unfolding in the present, unavailable elsewhere. Through donated North Korean artifacts, including these records, visitors can glimpse the present-day North Korea and encounter artwork by North Korean defectors.

Sangam-dong MBC New Headquarters Media Center (상암동MBC신사옥미디어센터)

4.7Km    2025-11-05

255 Seongam-ro, Mapo-gu, Seoul

Bugaksan Mountain (북악산)

4.7Km    2024-03-04

Cheongun-dong, Jongno-gu, Seoul

Bugaksan Mountain is the mountain that one can see behind the Gyeongbokgung Palace and the Cheong Wa Dae to the north. Hanyangdoseong, the city wall that surrounded the historic capital of Hanyang, was built by connecting the ridges of this mountain. These walls can still be found today, having been preserved quite well. Different trails weave through the area along the Hanyangdoseong, the Seoul City Wall, and one can visit these trails at night as well. Bugak Skyway is a road that connects Changuimun Gate to Jeongneung Royal Tomb, and one can get a great view of Seoul’s city center from the Palgakjeong Pavilion on Bugak Skyway. 

Artee Riders Club (아띠인력거)

4.7Km    2022-09-15

43, Bukchon-ro 5-gil, Jongno-gu, Seoul

Artee Riders Club is the first company that offers rickshaw tours in the nation. Not only do you get to ride on the rickshaw to tour around popular attractions including Bukchon Village, Seochon Village, the rickshaw tour guides you to the smaller alleys as well. Travelers to Bukchon Village may have their belongings or luggage stored at the center, and individual's insurance as well as a complimentary drink are offered.

Redtable Inc (주식회사 레드테이블)

4.7Km    2025-10-23

10F, SIGNATURE TOWER(WEST),100,Cheonggyecheon-ro, Jung-gu, Seoul

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Pyunkang Yul Flagship & Tea house (편강 율 플래그십&티하우스)

4.7Km    2025-12-10

35-4 Bukchon-ro 5ga-gil, Jongno-gu, Seoul

Pyunkang Yul Flagship & Tea house is a cafe in Bukchon Hanok Village near Gyeongbokgung Palace. The first floor is a teahouse where one can enjoy Korean tea infused with traditional ingredients and delightful desserts with a view of the cafe's serene garden, and the second floor is a flagship store of Pyeongang Yul, a K-beauty brand known for integrating hanbang (traditional Korean medicine) in their skincare products. The third floor features a rooftop that offers a sweeping view of the Bukchon Hanok Village and Gyeongbokgung Palace.

Seoul Art Center Gongpyeong Gallery (서울아트센터 공평갤러리)

4.7Km    2021-06-19

24, Insadong-gil, Jongno-gu, Seoul

Opened in 1992, Seoul Art Center Gongpyeong Gallery is a 17,791㎡, two-story building with four exhibition halls. It is one of the main galleries of Insa-dong, displaying diverse artwork ranging from Western and Korean paintings to sculptures. Due to the great interest in Korean paintings, 2~3 of the annual long-term exhibitions focus solely on them.