Seochon Village (서촌마을) - Area information - Korea travel information

Seochon Village (서촌마을)

1.7Km    2024-12-02

45 Pirundae-ro, Jongno-gu, Seoul (Nuha-dong)

Seochon Village is the name given to the area to the west of Gyeongbokgung Palace. It is a historic village, home to old shops and hanok buildings that have stood the test of time. Korean traditions and contemporary sensibilities coexist within Seochon Village’s maze-like alleyways, creating the unique ambience that makes the district so beloved. One can find shops, guesthouses, cafés, and restaurants in the village.

GS25 - Junggu Toegye Branch [Tax Refund Shop] (GS25중구퇴계점)

1.7Km    2024-06-27

180, Toegye-ro, Jung-gu, Seoul

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High - Anguk Branch [Tax Refund Shop] (하이엔드코리아 안국)

1.7Km    2024-04-17

1F, 62-5, Insadong-gil, Jongno-gu, Seoul

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Seoul Museum of Craft Art (SeMoCA) (서울공예박물관)

1.7Km    2025-06-19

4 Yulgok-ro 3-gil, Jongno-gu, Seoul

The Seoul Museum of Craft Art (SeMoCA), the first public museum of craft art in Korea, opened its doors in Anguk-dong, Jongno-gu, in July 2021 after renovating five buildings of the former Pungmoon Girls’ High School. SeMoCA studies and shares not only works, but also information, records, people, and environment related to craft art with the goal of becoming a dynamic platform for experiencing the technical, practical, artistic, and cultural values of craft.
 SeMoCA holds a collection that comprises various crafts and craft materials covering multiple fields and eras from the traditional to the present. SeMoCA also holds exhibitions that feature the history of craft from traditional to contemporary art as well as local and children’s crafts, along with programs that utilize the museum’s craft installations, craft archives, craft library, and craft resource management system.
The site of the museum has deep historical roots as it is also the Andong Secondary Palace Site, where a detached palace was constructed as a royal residence for King Sejong’s son Prince Yeongeung, and served as a venue for royal celebrations, such as the wedding of King Sunjong. The site is also at the center of Jongno-gu, where Joseon-era master artisans (“gyeonggongjang”) of the royal palace produced and delivered craft works.

Matthew Chang Anguk (메튜장 안국)

1.7Km    2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Kyung-In Museum of Fine Art (경인미술관)

1.7Km    2024-03-04

11-4, Insadong 10-gil, Jongno-gu, Seoul
+82-2-733-4448

Kyung-In Museum of Fine Art is located in Insa-dong. It has six exhibition rooms, an atelier, an outdoor exhibition area, and a traditional tea house. It hosts outdoor concerts in spring and fall, and Q&A sessions with authors can also be found as well. The traditional tea house offers about 15 types of traditional Korean tea in a space that overlooks the garden.

MUSICAL CHEF(뮤지컬 셰프)

1.7Km    2025-05-21

서울특별시 종로구 삼일대로 428 (낙원동)

Lee Ri-Ja Hanbok Museum (이리자 한복전시관)

1.7Km    2022-08-08

20, Samcheong-ro, Jongno-gu, Seoul
+82-2-734-9477

The Lee Ri-Ja Hanbok Museum displays the traditional clothing worn in Korea from birth to death. All hanbok displayed at the museum are created by the hanbok designer Lee Ri-Ja herself, who has over 40 years of experience.

Sieunjae (시은재)

1.8Km    2024-12-23

439 , Samil-daero, Jongno-gu, Seoul
+82-10-5355-3029

Sieunjae is a hanok stay that has stood in the midst of busy Gyeongun-dong, Jongno-gu, Seoul, for generations. The guestrooms comprise an anbang (bedroom plus living room), three smaller rooms, and a byeolchae or detached house. All rooms have a toilet, and there’s a well-equipped shared kitchen and a washing machine. Guests can either rent individual rooms or the whole hanok. Jongno is convenient for travel to all the historic sites of Seoul, and there’s a public carpark nearby.

Of one book and stay (일독일박)

1.8Km    2024-12-23

11-1 , Pirundae-ro 3-gil, Jongno-gu, Seoul
+82-504-0904-2340

Ildogilbak in Seochon Village, Seoul, is a private hanok stay that has been stylishly renovated with modern facilities. The bedroom, kitchen and dining room are located around the courtyard. Tired travellers can soak their feet in the small courtyard footbath while sitting on the veranda. There’s a queen size bed in the bedroom, and a large table in the dining room where you can read a book and chat. There is also an attic space where you can fall asleep looking at the stars through a small skylight. The kitchen is well equipped, and there’s a tub in the bathroom.