Deoksugung Palace Royal Guard Changing Ceremony (덕수궁 왕궁수문장교대의식)
3.0Km 2025-07-11
99, Sejong-daero, Jung-gu, Seoul
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-737-6444
Deoksugung Palace has held a guard changing ceremony since 1996 after thorough historical research by leading historians. The ceremony, which is held in front of Daehanmun Gate of Deoksugung Palace, is a tradition similar to the Changing of the Guards at Buckingham Palace and offers a rare opportunity to experience royal culture. The royal gate is opened and closed at pre-determined times, and the gatekeepers in charge of guard duty and patrols hold a shift ceremony three times a day.
The Royal Guard Changing Ceremony is a highly recommended event for tourists. It is held three times a day, with each ceremony following the same procedure and lasts for forty minutes to an hour, and the ceremony is free of charge. There are no ceremonies on Mondays as well as on severely cold or hot days.
As the ceremony begins, the changing of the guards commences replete with traditional musical instruments, and exchanges a password for verification. An eight-minute guard ceremony ensues, followed by a seven-minute change ceremony, and finally a patrol that completes the ceremony. The procedure takes a dramatic turn when 18 guards in six official positions beat a drum and bellow some orders.
The Royal Guard Changing Ceremony is a great opportunity to experience a rare traditional scene. The guards’ splendid costumes, with their brilliant primary colors, are a pleasure to view. Once the ceremony is over, visitors can take pictures with the gatekeepers.
Deoksugung Stone Wall Path (덕수궁 돌담길)
3.0Km 2025-01-10
24 Sejong-daero 19-gil, Jung-gu, Seoul
The Deoksugung Stone Wall Path runs along the wall of Deoksugung Palace. It is beautifully lit and landscaped, giving it a romantic atmosphere even at night. There are street performances and flea markets, and the area boasts many famous cafes and restaurants along Jeongdong street. In autumn, the ginkgo trees and walls form a stunning scene. Close to major cultural facilities such as the Seoul Museum of Art and Seoul Museum of History, it attracts numerous visitors come for a stroll.
Starbucks Byuldabang (스타벅스 별다방)
3.0Km 2024-12-27
100 Toegye-ro, Jung-gu, Seoul
Byuldabang is a cozy space in the city, where the present and future of Starbucks coexist
Byuldabang is a special name. It combines the Korean words byul, which means stars, and dabang, which means a traditional space where people gather and talk over tea or drink. Byuldabang is the nickname Koreans generally use for Starbucks. Starbucks Byuldabang store opened in appreciation of customers of Starbucks Korea, celebrating its 22nd anniversary. This particular store is a Starbucks Reserve store with new concept food items, and is the first among Starbucks stores worldwide to have digital art wall decorations. The images projected to the art wall are “The Journey of Siren.” It is a surreal journey of Siren, who delivers coffee messages around the ocean, day and night. Customers love the story.
Seoul Museum of History (서울역사박물관)
3.0Km 2025-01-17
55 Saemunan-ro, Jongno-gu, Seoul
Seoul Museum of History covers everything about Seoul's history and culture from the prehistoric era to modern times, focusing especially on the Joseon era. The museum aims to raise cultural awareness and build a strong bond within the community by collecting, preserving, researching, and displaying artifacts and materials related to Seoul as well as promoting the city's history and culture to an international audience.
Seoul Sajik Park (사직공원(서울))
3.0Km 2021-11-12
89, Sajik-ro, Jongno-gu, Seoul
+82-2-2148-4149
Sajik Park is one of the three most popular parks in Jongno-gu along with Tapgol Park and Samcheong Park. Located west of the Government Complex-Seoul on the southeastern foothills of Inwangsan Mountain, the park measures an impressive 188,710 m².
The name of the park dates back to 1395 when Taejo Yi Sung-gye made Sajik Altar (altar to the State deities) at the center of the park. "Sa" refers to the deity of the earth while "jik" refers to the deity of the five grains. Rites wishing for a good harvest were held regularly at Sajik Altar.
In the park are several playgrounds, statues of Sin Saimdang, Hwanghakjeong, and Yulkog Yi I, and the Municipal Children's Library. Dangun Shrine and Jongno Library are situated nearby. By following the path next to Sajik Park for approximately 5 minutes, travelers can reach the Inwangsan hiking path with relative ease.
Shinsegae Department Store - Main Store (신세계백화점 (본점))
3.0Km 2025-04-07
63 Sogong-ro, Jung-gu, Seoul
+82-1588-1234
Shinsegae Department Store opened its doors as the first modern department store in the country in 1960. It stands where Korea's first department store, the Japanese Misreukkosi Department Store, used to be in the 1930s. After undergoing remodeling in 2007, it reopened as a luxury hall, featuring diverse brands ranging from the top three international luxury brands to new designer brands. In addition, the Trinity Gardens and art halls in the department store serve as a cultural space for a shopping experience that combines art and shopping.
Jeongdong Observatory (정동전망대)
3.1Km 2022-08-11
15, Deoksugung-gil, Jung-gu, Seoul
+82-2-120
Jeongdong Observatory is located on the 13th floor of Seoul City Hall Seosomun building. The observatory has a cafe inside where visitors can enjoy a drink while gazing upon the magnificent view of Deoksugung Palace from above. In addition, the walls of the cafe are decorated with photos of old Jeongdong.
Geumdwaeji Sikdang (금돼지식당)
3.1Km 2025-10-28
149 Dasan-ro, Jung-gu, Seoul
Geumdwaeji Sikdang is renowned as one of the top three pork restaurants in Seoul, specializing in pork dishes. Its signature menu item is the nunkkon moksal (grilled pork shoulder), known for its marbled appearance resembling snowflakes. Bonsamgyeop (grilled bone-in pork belly) and deungmoksal (short loin and pork shoulder) are also popular choices. They offer fragrant basil wraps as a side dish, which perfectly complements the slightly grilled basil with the juicy and flavorful meat, creating a harmonious taste sensation that is considered a delicacy at this establishment.
Jungmyeongjeon Hall (중명전)
3.1Km 2025-01-09
41-11, Jeongdong-gil, Jung-gu, Seoul
+82-2-752-7525
Located near Deoksugung Palace, Jungmyeongjeon Hall is a red-brick modern Western-style building. It was built in 1899 as the imperial library of the Korean Empire. After Deoksugung Palace caught on fire in 1904, the place became the temporary residence of Emperor Gojong. It also witnessed the tragic part of history in which the infamous Eulsa Treaty (Japan-Korea Protectorate Treaty), an illegal treaty forced by Japan, was signed in 1905. Its exhibition hall serves as a place for historical education.
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